
According to the news, Warner Bros. Home Entertainment Group has signed a deal with BitTorrent, a very popular website for the illegal sharing of music and video content. The download service will offer DVD-quality movies and consumers will be able to download the content using BitTorrent’s peer-assisted “file-swarming” technology. Warner Bros will use BitTorrent to transfer movies, which will become available online the same day as they are released on DVD, in a move to reduce lost revenues caused by illegal videos, DVDs and Internet downloads.
BitTorrent will provide the first peer- assisted technology platform to offer legal content on both a VOD and an electronic sell-through (EST) basis.
The service is scheduled to be launched this summer, and will initially feature Warner Bros.’s library titles and TV series, including “Harry Potter and the Goblet of Fire,” “Tim Burton’s Corpse Bride,” “Dukes of Hazzard,” “North Country,” “Rumor Has It,” “The Matrix,” “Dog Day Afternoon,” “Natural Born Killers,” “National Lampoon’s Vegas Vacation,” “Babylon 5,” and “Dukes of Hazzard.”
